With more than 15 years in digital commerce, Kathy Aronson brings depth of experience to every engagement.
Kathy analyzes the market, understands the customer journey, and formulates the strategies best suited to your business, so the launch of your product or platform is successful, profitable, and easily maintained.
Technology keeps changing, and today that includes AI. Kathy helps organizations balance customer loyalty with new technology, with a clear view of where AI tools and agents help a commerce business and where they don’t, to reach the highest potential for all digitally influenced sales, both in-store and online.